l turn ideas into impactful solutions!
Hi, I’m Zayana, a Senior Product & Visual Designer and Business Analyst at IIIT-Bangalore’s E-Health Research Center. With a background from NIFT and expertise in UX, SEO, and process optimization, I thrive on solving complex challenges. Let’s craft meaningful, user-centric experiences together!
My Expertise
Product Design
I design user experiences that prioritize empathy and accessibility, catering to both mental health help-seekers and caregivers. Working with NIMHANS, I honed my skills in crafting interfaces that are not only informative but also supportive and user-friendly.
visual design
Compelling visuals can communicate complex emotions and information effectively. My illustration skills were valuable in creating infographics and other visual aids for events like RISE 2023, Bangalore Tech Summit 2024 etc.
Business Analysis
As a business analyst on the NIMHANS peer support forum project, I considered not just user needs but also feasibility, scalability, and long-term impact. This ensured the forum's implementation was not only effective but also sustainable and able to grow with user needs.
Content & Seo
I create user-focused, SEO-optimized content to boost discoverability and engagement. From crafting high-ranking blogs to optimizing websites, I combine storytelling with data-driven strategies for impactful results.
Branding
I build strong visual identities (logos, color palettes, etc.) that capture a brand's essence and resonate with their target audience. It's about creating a memorable first impression.
I have also craeted various deliverables and activation for E-Health Research Center as part of my branding initiatives.
Research
I conducted extensive user research on community health workers for projects like the NAMAN. This involved understanding the specific needs and challenges faced by this group, ensuring my designs provided them with the most effective solution to finish their day to day tasks.
Selected Works
Testimonials
See what my colleagues and collaborators are
saying about working with me.